Packaged Japaneseness
  • Author : Ofra Goldstein-Gidoni
  • Release Date : 01 March 1997
  • Publisher : University of Hawaii Press
  • Genre : Social Science
  • Pages : 216
  • ISBN 13 : 0824819551

Download or read book entitled Packaged Japaneseness written by Ofra Goldstein-Gidoni and published by University of Hawaii Press online. This book was released on 01 March 1997 with total pages 216. Available in PDF, EPUB and Kindle. Book excerpt: ¿Represents the first thick description of the wedding industry in contemporary Japan. The careful deconstruction (or rather ¿unpacking¿) of the manifold creative and economically profitable uses of things Japanese and Western, in other words, the practices of inventing and reinventing traditions, of self-exoticizing or even reverse Orientalization, represents and important contribution to the study of contemporary Japanese consumer society and its preoccupation with Japaneseness.¿ ¿Journal of Asian Studies